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LAGUNA HEALTH CLUB / GINA'S PIZZA / BEAR COAST COFFEE / LITTLE FREEBIRDS / GOODYEAR / KITCHEN IN THE CANYON / COYOTE GRILL

LAGUNA HEALTH CLUB / GINA'S PIZZA / BEAR COAST COFFEE / LITTLE FREEBIRDS / GOODYEAR / KITCHEN IN THE CANYON / COYOTE GRILL

We’ve talked a lot about the efficacy of digital signage.

Let’s talk quickly about the most basic marketing metric there is: Cost Per Mille (CPM).

CPM is a fancy advertising term that means cost per 1,000 people that see your ad.

It’s bang for your buck.

How our platform stacks up:

Digital newspaper banner ad: $16 CPM

Digital newspaper email blast: $80 CPM

Print newspaper ad: $68 CPM

Instagram/Facebook ads: $16-$24 CPM

The Green Parade network: $10 CPM

As an advertiser, your ads will show up in locations throughout town, including

Gina’s Pizza

For nearly 50 years, Gina's Pizza has been a Laguna Beach staple. This beloved spot is all about delicious, made-from-scratch meals like their famous pizzas and classic pasta dishes.

Bear Coast Coffee

Established in 2014, Bear Coast Coffee is a specialty coffee roaster with a focus on quality and community. They are known for making their own syrups and milks in-house.

Goodyear

Since the 1990s, Goodyear’s been a trusted local auto shop. They provide a range of services from new tires to oil changes and repairs, with a focus on dealership-level expertise.

Kitchen in the Canyon

A gourmet cafe, catering business, and home for cooking classes, Kitchen in the Canyon serves healthy, delicious breakfast and lunch all day, every day.

Laguna Beer

Founded in 2014 by two locals, Laguna Beer Company started as a passion project to bring craft beer to their hometown. Come by for brews and food in a laid-back atmosphere.

Coyote Grill

Coyote Grill has been a beloved Laguna Beach institution since 1989. It’s known for its casual atmosphere and Baja-style Mexican breakfast, lunch, and dinner with a view of the Catalina sunset.

Laguna Health Club

As the oldest gym in town, Laguna Health Club has been a staple for over 50 years. Locals love it for the range of fitness and wellness services in a welcoming environment.

Little Freebirds

Little Freebirds is a kids' clothing and lifestyle boutique known for its bohemian style and focus on sustainable, small-batch clothing, toys, and accessories.

with more to come!

COmmitment + Cost

The Green Parade is a Laguna Beach-first network. Ad slots are prioritized for Laguna Beach businesses, and we have a sliding scale for small businesses, along with nonprofit discounts and special rates for local event promotion. This commitment ensures that the businesses we love can be out front. Let’s talk.